From 2007 to 2009 John Keidel worked as a lawyer in an international commercial law firm, focusing mainly on dispute resolution, sports law and media law. He joined the team of Ashford Law in October 2009.
John Keidel focuses on dispute resolution in sport: in the course of his career he has represented athletes, coaches, clubs, federations, associations and companies in proceedings before internal dispute resolution bodies of sports organizations, arbitral tribunals and state courts. His areas of practice also include complex commercial disputes before state courts and arbitral tribunals.
Besides his dispute resolution practice John Keidel is advising the various stakeholders on the marketing of sports rights.